If you’re in a hurry and need to put some good content on your website or blog, you could find good quality PLR is the ideal solution. Although you do need to balance how much content you publish against your other marketing activities, in many ways the more content you have out there the greater the chance of someone reading it.
Creating that content yourself can take up a lot of time, which is where using PLR can buy you time to spend on other aspects of your business.
The quality of PLR can vary a lot, so it pays to shop around and find the best. You’ll definitely want to review the standard of the PLR before you buy it, so take a look for PLR sellers who allow you to download a pack for free. Your website is one of your biggest business assets, so you need to make sure any content you publish there gives the right impression.
Another solution is to ask around where other people buy their PLR. You’ll find recommendations in Internet marketing Facebook groups and forums, such as the Warrior Forum. You can also join the mailing list of a PLR seller you trust and you’ll find he or she will recommend quality PLR from other sellers. You don’t have to buy from just one PLR site, of course. In fact, combining content from several packs on the same subject can give you a bigger, more valuable product to sell or a longer series of blog posts.
While you’re thinking about putting content on your website, don’t forget that there are forms of PLR other than articles and ebooks. Here at Totally PLR I mainly offer video PLR and you can also get audio PLR, graphics, images and ‘printables’ such as checklists and planners, too.
A quick mention here, too, about software that comes with private label rights. While software usually has some customer service issues, you can really add value to your site if you can find software that helps make the customer experience more enjoyable. For example: an interest calculator on a financial website, a calorie calculator on a weight loss site or WordPress plugins on a site with WordPress tutorials.
The licence of the PLR you buy will almost certainly allow you to use it ‘as is’. But I recommend that you edit it – at least a little – to add your own branding and voice. If you’re posting content on your blog then your site will perform much better in terms of SEO if you edit it, too. Since your PLR could have been offered to hundreds, if not thousands of others, it’s well worth taking the time to add your own opinion and anecdotes.
For audio and video PLR, make sure you to listen to or view it before publishing. Add an introduction and a call to action at the end if appropriate. For the videos, some quick editing will allow you to add an intro, text and a watermark with your domain name.
So if you’ve never used PLR before, why not give it a try?
You can find PLR packs created by me personally here, and I regularly recommend packs from other good PLR sellers by email, too. To sign up for my mailing list – and get a pack of free PLR to try out – click here.
Sue Fleckenstein says
Great tips Helen and I always download the free packs to check out the quality. I always change the title and add my own introduction at the very least. Adding images is another quick way of branding the PLR to suit your needs.
Great tip about changing images, I forgot to mention that one! I agree, that’s a very quick and easy way to brand your PLR.