Another week, another Facebook Live (and this time I had some people watching – very exciting!) This week I was talking about a really common challenge I hear about – how to beat your online course creation overwhelm. Here’s the replay:
Here are the key points I mentioned:
- Don’t get hung up on the technology. The chances are that whatever you want for your course (high tech, low tech, complex, simple…) you’ll find a solution, so thinking about the technology too soon will just overwhelm you.
- Don’t go too broad. Focus on helping your audience solve a single, focused problem. That means you can make a short, tightly focused course that’s less overwhelming for you and much more likely to grab the attention of your future students.
- Think about how you’re going to market the course before you begin. There’s no need to put together a detailed plan and it’s perfectly fine if you only have a small audience or social media following. But thinking about how you’re going to reach your audience now will make it easier to ‘angle’ your course to the needs your audience members have and the language they use. For example, a career coach may think of creating a course to help clients reach their full potential but the clients may be thinking in terms of getting a better job or getting a promotion.
If you’d like to see more of my Facebook Live broadcasts, please like my page: Facebook.com/totallycourses
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